US MASTERS 2021
INCLUDING PRE-EVENT v-LEGENDS DIGITAL SERIES
APRIL 2021 | AUGUSTA | GEORGIA
Generations of people block off four days to follow the best golfers in the world as the Masters delivers an event unique to the world of sport, not just golf. Since 1934 the blooming azaleas and towering pines have framed some of golf’s most memorable moments. The Green Jacket, arguably one of the most coveted prize in all of sports, is one of the many traditions and customs that make the Masters truly unique. With a resurgent Tiger roar still echoing around Amen Corner, access to the Masters has never been more in demand.
Our Masters Curation goes beyond exclusive access to the tournament; immersing you and your guests in the sounds, smells and electricity of the Masters. Take in the action with your very own unique Masters Golf Insider experience including a PGA professional golf master class with associated entertainment and a virtual tour of the rich history of the event since its inception.
US MASTERS & v-LEGENDS CURATION EXPERIENCE
Your v-Legends digital series is an innovative opportunity you can extend to your most values clients right now, well ahead of your onsite US Masters Curation. Enhance their performance by unleashing the incredible power of sports psychology within their businesses through this engaging online series featuring your chosen sporting v-Legend. Tailored to deliver insights into the psyche of the world’s most celebrated sporting icons; addressing how they overcame incredible odds to reach the very top. Designed specifically to deliver that mental edge your clients need right now to drive their people and their business forward during these challenging times.
Our Masters Curation recognizes that there is more to attending a tournament than simply taking in the course….it’s an event, a tradition, a memory in the making. Your dedicated Curation Connoisseur will welcome you to your very own picture perfect Augusta home-from-home on the doorstep of Augusta National. Settle in as your guests arrive safe in the knowledge your executive chef is preparing a culinary feast like no other.
The above is an outline of how we have curated the US Masters for our clients. We recognize that your needs are as unique as your business, therefore we invite you to challenge us to curate your perfect US Masters experience.
A “Grab and Go” luxury breakfast is the order of the day as your Curation Connoisseur drops you at the gates of Augusta National for the world’s best-known Par 3 tournament. Experience a truly special and unique day away from the pomp and ceremony, as the Masters celebrates a fun day focused on the connection of golf through the generations.
After absorbing the action, get your own swing in check as you get hands-on tuition from some of Golf Greats at the afternoon Golf Masterclass. Work on your Ian Woosnam chip, your Ernie Els drive or your Steve Stricker putt. Wrap up a special day with a traditional southern 'grill out' at the club house while our Golf Masters continue to share the history and wonder of this magnificent tournament with you
and your guests.
Your Masters week formally kicks off. At your convenience each day, your Curation Connoisseur will drop you and your guests at the Augusta National to enjoy the full days play. Pick out your favourite vantage points around Amen Corner where the azaleas are sure to be in full bloom and the golfing theatre takes center stage. There is nothing quite like the roars that echo around Augusta as you soak up the days play.
Wrap up each day back at your estate with your clients, welcomed by our executive chef and hostesses who are primed to amaze your senses with a plethora of gastronomic delights throughout the week. With exclusive use of your own estate, wind down your evening with a whiskey around the fire pit or just keep the competitive juices flowing around the pool table.
v-LEGENDS BY CURATION
Our v-Legends digital series delivers a unique platform designed to put you and your clients inside the minds of some of the world’s most exceptionally talented athletes.
Given the current market conditions you and your clients are undoubtedly asking for that “something extra” within your own businesses. Extending this invitation to your clients right now would not only provide a great opportunity to engage with them but will arm them with fresh, innovative ideas that can help drive their business and their people forward.
Our v-Legends digital series will provide you with the keys to unlock the resilience your business needs to move beyond simply surviving the current crisis and instead thriving in the ever changing market. The content is tailored to deliver insights into the psyche of the world’s most celebrated sporting icons, with riveting anecdotes and captivating insights into the fascinating world of professional sports. We will focus on the mental toughness needed to survive the most enduring challenges, to rise to the top and succeed no matter what the odds.
Each v-Legends event is a unique Curation around the needs of your business and your client engagement objectives with each event based around a 45 minute online event with live interaction and Q&A.
YOUR CURATION CONNOISSEUR
Our international network of passionate curation connoisseurs provide unrivalled local knowledge, armed with little black books full of numbers that unlocking the most exclusive access and hidden gems; making the impossible possible is what drives them. Challenge us to secure you access to ”the” red carpet event of the season, inside the ropes access to get you closer to your golfing icon, or a tactical pre Super Bowl briefing from an NFL legend.
For the past 20 years I have curated first class experiences for the CEO’s within the Fortune 1000. We take care of these major accounts whilst they take care of their tier one accounts. I am proud to deliver what we promise with Curation by Marcus Evans.
With more than 30 offices around the world, our local presence in all regional markets connects us to the world’s most influential communities. These connections provide our clients with unparalleled privileges and access to many of the world’s invite-only events, as well as last minute availability to otherwise sold-out sports, cultural and entertainment events. Our track record of more than 35 years puts us in a unique position to unlock the incredibly emotive power of sports, culture and entertainment within our clients' business to deliver once in a lifetime experiences that live long in the memory of their most important clients.
IN PARTNERSHIP WITH
As the nation’s only provider of Tour-level custom club fittings, Club Champion is well-versed in a VIP experience. They provide us with the most immersive master class experiences during our events to ensure that our clients leave the event having improved their own game. Their high quality equipment allows us to give impactful educational classes, such as a top of the range putting clinic using SAM PuttLab technology.
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